Blogs & articles

Straight answers about building things online

No jargon, no upsell — the same guidance we give clients before a project starts.

Small business

What a small business website should cost in Canada

Template builders, hosted stores and agencies price completely differently. Here is what each one really costs over three years.

5 min read

Domains & email

Short, sayable and spellable beats clever every time. How to pick between .ca and .com, and what to do when your first choice is taken.

5 min read

Domains & email

you@yourbusiness.ca costs a few dollars a month and changes how quotes are read. Here is how to set it up properly.

5 min read

Websites

Platform lock-in is the hidden cost of cheap monthly plans. What ownership means in practice, and how to check before you sign.

5 min read

SEO

Skip the tricks. Titles, structure, speed, local signals and honest content do most of the work for a service business.

5 min read

E-commerce

Checkout, fees, taxes and refunds explained without the jargon, so you know what you are agreeing to.

5 min read

Websites

The projects that finish on time are the ones where content is ready. A short checklist you can work through in an evening.

5 min read

Websites

Why your site feels slow on a phone, what to measure, and the handful of fixes that account for most of the gain.

5 min read

Websites

Most sites do not fail because they look bad. They fail for ten ordinary, fixable reasons — here they are in the order they cost you enquiries.

5 min read

Websites

Wix, Squarespace, WordPress, hosted stores or a fixed-price custom build — what each is genuinely good at, and when we would tell you not to hire us.

5 min read

Small business

Care plans get sold as insurance. The real value is in what they prevent — and in the small monthly improvements that compound.

5 min read